How Blockchain Could Redefine the Gaming Industry?
The gaming industry has evolved from humble beginnings. Those of us who are old enough to remember playing Super Mario on a 16-bit gaming console know how this simplistic gaming industry has now evolved into a warehouse of emotion-churning, engrossing virtual reality games that reward precision and planning.
CHARACTERISTICS OF THE GAMING INDUSTRY:
There are specific characteristics and dynamics of the gaming industry, besides, stakeholders also have specific tasks. These make it a rapidly growing segment of the global technology sector. They also make it a prime candidate for disruption! These are the following:
- You need money to play popular games. While some of them allow a player to accumulate digital gold, that‘s too inconvenient for most players because it takes time. Most players spend their fiat money to buy in-game assets.
- Game entrepreneurs and developers need a safe and secure environment to develop and launch games and subsequently, monetize them.
- Players need to securely buy and sell in-game assets; hence they need safe platforms for that.
- Players may play many games, and they create their profiles there. They would like the profiles to be interoperable across games, and this is another area where technology can help.
- The trend of people projecting value on intangible assets is real, so we will see more and more real money spent on virtual games. When a sector enters this phase, it’s ripe for technological disruption.
- When they are not playing an online game, the players would need to store their virtual game assets securely. Currently, these assets are stored in the centralized server of the gaming company, making them an easy target for hackers. This is another area where technology can make a big impact.
- Do you play online games? Then you have experienced this. You never really own any of the in-game assets, rather the gaming company owns them. This presents another opportunity for disruption.
- Did you ever feel disheartened that your favorite online game shut down? Or, did you feel that the rules were changed suddenly and arbitrarily? Technology that can give greater control to players will disrupt the current gaming market.
- Have you ever felt that you have the talent to make a game even more interesting, but you can‘t do so because the gaming company won‘t employ you? A technology that opens the field for talented developers will be a game-changer.
- As a player, did you ever feel that you could make a game far more exhilarating if you could collaborate with the developer? If technology can spawn a business model enabling closer collaboration between players and developers, it will change the industry forever.
- Did you ever feel that if the gaming company allows creating rarer forms of in-game assets, then the game would be a lot more fun playing? The technology could help here.
- Players often face fraudulent transactions in virtual game platforms, which is another aspect where technology can make a difference.
CRYPTOCURRENCIES CAN MAKE IN-GAME PURCHASES EASIER:
If you are a game developer, you can help players by enabling them to purchase in-game assets using cryptocurrencies. Players will not need to wait for 3rd party payment providers to process their fiat currency transactions, instead, they can buy game collectibles instantaneously.
Blockchain start-ups are already noticing this opportunity. For e.g. Enjin has introduced a framework for game developers that include the following:
Software development kits (SDKs);
Wallets;
Game plugins;
Other apps for virtual item management and payment gateway.
They are also bringing blockchain technology in the video game industry. They have an ERC20 token, ENJIN Coin, which will support transactions on their platform.
BLOCKCHAIN PROVIDES A SAFE AND SECURE ENVIRONMENT FOR GAME DEVELOPERS AND ENTREPRENEURS:
Blockchain platforms use highly powerful data encryption technologies like the private key-public key to secure crypto token transactions. With the computing technology, we have today, it’s impossible to hack these data encryption techniques.
That apart, hackers won’t be able to destroy a decentralized blockchain network since there is no one server to destroy. Nodes maintain the distributed databases in a shared manner, and each node has complete information in the database.
Hackers can’t delete or modify existing transactions in the blockchain, and it’s impossible to stage a ’Distributed Denial of Service (DDoS) attack against these networks. Blockchain networks use ’Proof of Work’ (POW) or other consensus algorithms that keep the network secure.
As a game entrepreneur or developer, you have a secure environment when you develop your game on the blockchain.
BLOCKCHAIN IN GAMING HELPS IN SECURELY BUYING AND SELLING IN-GAME ASSETS:
With an enormous popular interest in cryptocurrencies, buying and selling crypto tokens securely is now easy. If you develop your game on blockchain and allow players to buy and sell in-game assets using digital currencies, they have enough secured means to do those transactions.
For e.g., MyEtherWallet is a good web wallet for the players. They can also keep their digital currencies safe when they aren‘t using them, with hardware wallets like Ledger Nano S.
If players secure their private keys, their transactions are safe. However, they need to maintain a disciplined approach to their computer security, for e.g. take regular back-ups, avoid risky websites, and avoid keeping too many cryptocurrencies in web or mobile wallet.
BLOCKCHAIN IN GAMING ENABLES INTEROPERABLE PROFILES OF PLAYERS:
Crypto traders and investors have public addresses that they can use for transactions across different blockchain networks. If you create your games on the blockchain, your players can take their unique public addresses from one game to the other.
They can transact with their cryptocurrencies from the same public address, across those different games.
BLOCKCHAIN IN GAMING ENABLES THE PROJECTION OF VALUE ON INTANGIBLE ASSETS:
Vancouver, British Columbia, Canada-based Axiom Zen had launched CryptoKitties on November 28th, 2017. By December 6th, players had already spent $ 6.7 million on this game.
This shows that if you build an interesting enough game on the blockchain, players won’t shy away from projecting real value on intangible digital collectibles. The key is a game that’s fun to play.
Build a really fun game, and blockchain with its’ instantaneous disintermediated cryptocurrency transactions will enable players to spend.
BLOCKCHAIN WILL LET PLAYERS SECURELY STORE IN-GAME ASSETS:
Hackers love centralized servers! It’s just one stationary target for them, and if they can break the encryption, all assets stored on the server are theirs.
Blockchain technology in the gaming industry can change that. When players buy digital collectibles in your blockchain-based game, they can store them securely in their crypto wallets.
BLOCKCHAIN-BASED GAMES ALLOW PLAYERS TO TRULY OWN THEIR IN-GAME ASSETS:
Unlike the current scenario where you really don‘t own your in-game purchases, a benefit of blockchain in gaming is that players own their assets. A blockchain-based game will use smart contracts to govern transactions inside the game, and that makes the difference.
Smart contracts are executed automatically upon fulfillment of conditions coded in them, and the result is irreversible. When you launch a blockchain-powered game, all in-game assets that your players bought using smart contracts are transferred to their public addresses. Smart contracts also allow for full transparency and every player can view the rules.
Smart contract execution results are recorded in a decentralized blockchain, and those records are immutable. No centralized agent can change the public address where the assets are stored, hence no one can change the ownership of the in-game assets.
LAYERS GREATER CONTROL OVER THEIR FAVORITE GAMES:
A game like CryptoKitties is a ’Decentralized App‘ (DApp). If you are a gaming entrepreneur or developer, you will likely take the DApp route to launch your blockchain-based game.
DApps have certain characteristics that set them apart from other apps, as follows:
While the front-end code can be in any language, a DApp must have smart contracts as its backend code.
A DApp must run on a decentralized blockchain.
A DApp must use crypto tokens created using a standard cryptographic algorithm, and no one entity can own a majority of those tokens.
It must store its data in a decentralized blockchain, following cryptographic standards.
The code must be open-source.
Most importantly, a DApp must run autonomously, and the user community must reach a consensus to modify a DApp.
BLOCKCHAIN IN GAMING OPENS NEW TERRITORY FOR DEVELOPERS:
Assume you are a talented developer with a great idea for a killer game app, however, you have no experience in the gaming industry. Centralized gaming companies operate in a highly competitive environment and experience is of premium value for them. You will likely wait a while before you land that job in a gaming company to develop that killer game of yours.
I have mentioned Enjin earlier, but they aren’t the only blockchain start-up to provide SDKs for developing a blockchain-based game. Loom Network provides their Unity SDK, and you can use that to build your game. Check out the GitHub material for Unity SDK, to get started.
You can also build your blockchain game from scratch as follows:
Learn Ethereum development, including coding of smart contract and DApp development.
Create your Ethereum account.
Install the tools you need.
Code your smart contracts.
Test, deploy, and run smart contracts you coded.
Blockchain games are open-source, and you can view the code of similar games if you need guidance. For e.g., if you are building something like CryptoKitties, you can check out their smart contracts in their EthFiddle repository.
BLOCKCHAIN ALLOWS PLAYERS TO COLLABORATE WITH DEVELOPERS TO IMPROVE A GAME:
Blockchain is changing the game industry by enabling open communication between players and developers. This is possible because developments in blockchain apps are driven by a community consensus and not top-down.
A player or another developer can come up with a great idea to enhance a game. If the community agrees, the enhancements will be made.
I will explain these dynamics of the blockchain ecosystem with a non-gaming example, namely, ’Segregated Witness‘ (SegWit) implementation in Bitcoin. No one owns Bitcoin centrally. When Bitcoin faced scalability issues due to the POW consensus algorithm, Peter Wiulle, a developer, presented the SegWit idea. It was implemented after the Bitcoin community agreed, resulting in lower Bitcoin transaction fees.
BLOCKCHAIN ENABLES THE CREATION OF RARER IN-GAME ASSETS:
An already visible gaming industry trend that will become more pronounced in the future is that rarer digital collectibles will attract greater prices. This drives up the revenue of the sector.
Blockchain smart contracts can be a great way to create “IF-THEN-ELSE” conditions that will produce rarer in-game assets based on certain types of interaction.
BLOCKCHAIN PREVENTS FRAUDS:
I had earlier explained how modern cryptography and consensus algorithms protect blockchain networks from hackers. Smart contracts running on top of a blockchain network can be vulnerable if they have bugs. It’s possible for hackers to exploit such bugs, an example was the Ethereum DAO hack in 2016.
In the case of the Ethereum DAO hack, malicious agents exploited a loophole in the ’Decentralized Autonomous Organization’ (DAO) smart contract. They were about to make off with ETH 3.6 million ($ 70 million at that time), however, the transparency of blockchain prevented it.
If you are developing a game on the blockchain, make sure you code your smart contracts well. However, a completely open ledger of all transactions helps in preventing frauds, and that’s another support blockchain provides you with.
Gaming and blockchain are natural partners. If you are planning to build that next viral game, consider the advantages of blockchain tech for game distribution, along with other advantages.